Management
How to set up online booking for your salon
Build a booking page with clear services, hours that fit your team’s routine, and a link customers can easily find.
Write your service menu as if you were speaking to a customer
Start with services your team can offer on a predictable schedule. If you list a haircut, say whether it includes a wash and styling. For a service such as hair coloring, explain when the customer needs a consultation before booking. Clear descriptions make it easier to choose the right service.
Set the duration based on how long the appointment really takes, from setup until the chair is free again. For a few days, note where appointments tend to run over. If the first appointments go smoothly but the team always falls behind by late afternoon, check whether you left out a step or allowed too little time between clients.
Offer time slots your team can cover
Plan each professional’s availability and check who can perform each service. Use a typical working week as your guide. Set aside time for lunch breaks, days off, meetings, and taking care of the space. If two people share a chair or a piece of equipment, account for that before publishing their hours.
Decide how to confirm bookings, too. Automatic confirmation works well for services with consistent requirements. Manual approval can help when the team needs to review a request before confirming. If you choose manual approval, agree on who will check requests and when they will review them.
Test the link before sharing it
Open the public page on your phone as if you were a new customer. Check that you can identify the salon, select a service, recognize the professional, and find a suitable time. Make a test booking with your team or follow a real booking to check the confirmation and see how the customer can view their appointment.
Once the page is published, put the same link in your Instagram bio and in the WhatsApp reply your reception team uses. Published pages can also appear in Hest search results, depending on what the customer searches for. Review the first week and note which services raised questions. Start by updating the description or hours that created the most extra work.